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TORAÑO FAMILY CIGAR CO. Press Release


TORAÑO FAMILY CIGAR CO. ANNOUNCES THE BLENDS FROM THE VAULT TOUR

(Miami, FL) January 14, 2014—Toraño Family Cigar Co., makers of some of the finest cigars in the world, proudly announce the “Blends from the Vault Tour”.

The much anticipated Blends from the Vault tour will kick off its 2014 run on February 5, 2014 at Three J’s Cigar Store in Davie, Fl. in what will be the first of approximately 40 events spread across the nation. The tour will feature the Toraño Family’s highly acclaimed Vault A-008 which received a 92 rating from Cigar Aficionado, the recently released Vault D-042 and, the Limited Edition Vault Gold VLE100, which will only be available at these exclusive events. Charlie Toraño, President of Toraño Family Cigar Company, wished to introduce an extremely limited edition third blend from the storied Toraño Vault series for this special tour.

Blends from the Vault originate from the family’s cigar “blend book” which was started by Carlos Toraño, Sr. in 1982. The blend book, which is now over 30 years old, has a record of every blend concept the Toraño family has ever worked on.  Amongst the blends recorded there are many which the family has released over the years, as well as some blends which were deemed to have tremendous potential, but fell short of the family’s high expectations.

In 2011, Charlie Toraño revisited the blend book and discovered an intriguing, yet unreleased blend, Liga A-008. After a slight modification to the blend, the Liga A-008 was released to the public and so well received by critics that another forgotten blend from the book was modified, the Liga D-042.  The Vault Gold VLE100 cigars are yet from another unreleased blend from the blend book, also modified to complement the Vault Series perfectly. The Blends from the Vault cigar series gives consumers a unique glimpse into the Toraño family’s celebrated history.

The Blends from the Vault tour will feature at least two lucky winners at each event.  Each winner will walk away with a box of the highly sought after Vault Gold. The Vault Gold represents a blend which was first conceptualized by the Toraño family, but was never produced. Charlie Torano felt it was time to create and bring the Vault Gold to the public exclusively for the Blends from the Vault Tour. The 100 hand numbered, 9 count, gold brick boxes for the tour will hold the only Gold Vault VLE100 cigars ever produced

Charlie Toraño said: “The Blends from the Vault cigars are a celebration of the Torano family’s legacy and I am extremely excited about being able to share this part of our history with the public. Event goers can count on either myself, Carlos Llaca Toraño or Jack Toraño to be present at each of the Blends from the Vault events and announcing the winners of the Vault Gold Brick Box Giveaway.”

A leader in the cigar industry, Toraño Family Cigar Company is a four generation company currently based in Miami, FL. It enjoys a rich heritage and history in tobacco growing and manufacturing. For more information: www.torano.com. Please also follow Toraño on Face book: Toraño A family Cigar Company or on Twitter: @TORANOFAMCIGARS.

Creativas Group Inc. provides public relations and marketing counsel to South Florida-based businesses, nationally recognized special events and leading non-profit organizations. For more information, please log onto www.creativasgroup.com or email info@creativasgroup.com. Photographs and interviews are available by request.
Date: January 14, 2014                   
FOR IMMEDIATE RELEASE                                                   Media Contact:
Liza M Santana/Gabriel Pineres
305.968.2384 /786.541.7411
lmsantana@creativasgroup.com
gpineres@creativasgroup.com
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